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Facebook, which makes most of its money from selling targeted ads, said it doesn't have plans to show ads on its new dating platform.It also said it doesn't plan to use information gathered from dating profiles for ads in your News Feed.The new dating feature was announced on the same day who allegedly used his internal access to stalk women through the social network.
The service is ripe for matchmaking, given that 200 million people on Facebook list themselves as singles, he said.
However, "this is going to be built around long-term relationships, not hook-ups," Zuckerberg insisted.
While plenty of "We're flattered that Facebook is coming into our space -- and sees the global opportunities that we do -- as Tinder continues to skyrocket," Mandy Ginsberg, Match Group's CEO, said in a statement.
"We're surprised at the timing given the amount of personal and sensitive data that comes with this territory." Last month, Facebook was forced to disclose that data from about 87 million people was co-opted without their permission, or Facebook's knowledge, by Cambridge Analytica, a London-based consultancy.
Zuckerberg said he once met a couple who met over Facebook.
But "the reality is today we haven't built any feature to help people find a partner."Zuckerberg previewed a few screenshots of the feature, which will let you create a dating profile and meet singles outside of your friends. Users who unlock it will create a profile that friends can't see, and singles can then view potential matches by checking out groups or events going on nearby.
Getting over data trust issues is something Ruben Buell, the president of adult dating website Ashley Madison, is very familiar with.
The service, designed for people who want to have an affair, suffered an embarrassing breach in 2015 in which 36 million members had their personal information exposed.
Facebook, which announced the new dating tool during its F8 conference for developers this week, is betting that the majority of its users still trust the social network with their information, including intimate details about their romantic prospects. Though Facebook's reputation has taken a hit, it's nothing the company can't shake off, said Eric Schiffer, CEO of Reputation Management Consultants.
But its data privacy woes have definitely cost it users, he said."There will be many that because of the news, and the mess that Facebook created, will want to stay away from it," Schiffer said.
Buell became the company's president and chief technology officer in 2017 and was tasked with cleaning up the company's massive mess and getting people to trust Ashley Madison again. "These are very intimate details of a person's life, something that people care a lot about," Buell said.Tags: Adult Dating, affair dating, sex dating